Our History
The History of The PropTech House™️
Innovation in Technology and Real Estate.
Innovation. Collaboration. The Future of Real Estate.
The PropTech House™️ was founded with a bold vision—to create a dynamic space where technology and real estate converge, unlocking new opportunities, reimagining spaces, and shaping the future of the industry.
For years, we have been at the forefront of PropTech innovation, hosting immersive events, forging strategic partnerships, and driving meaningful conversations that challenge conventional thinking. Our journey has been one of continuous evolution, adapting to the needs of the industry and staying ahead of the curve.
The PropTech House™️ : Our Themes Through the Years
2022 – The Foundation: Laying the groundwork for PropTech innovation.
2023 – The Future of Real Estate: Showcasing how technology is shaping the industry.
2024 – Real Estate Reimagined: Rethinking underutilized spaces to unlock new value.
Welcome to The PropTech House™️
2022 – The Foundation: Laying the Groundwork for PropTech Innovation
The PropTech House™️ began with The Foundation—an exclusive gathering where technology and real estate professionals came together to discuss technical innovation in the built world. This event was more than just a networking opportunity; it was the starting point for bringing PropTech conversations to the forefront.
We laid the foundation for what was to come—building relationships, fostering collaborations, and creating a space where forward-thinking leaders could explore how technology would shape the future of real estate. This intimate gathering set the stage for The PropTech House to evolve into a premier platform for innovation, strategy, and industry transformation.
2023 – The Future of Real Estate:
A High-Energy Showcase at Half Step on Rainey Street
The momentum grew. We took over Half Step on Rainey Street, transforming it into an all-day spectacle focused on "The Future of Real Estate." This immersive experience featured a red carpet entrance, live DJs, games, networking, live podcasts, and real-time deal-making.
PropTech founders, investors, and industry leaders gathered to explore where real estate meets technology and how the future is being built today. The excitement, energy, and groundbreaking discussions solidified The PropTech House™️ as not just a key player in the PropTech movement, but a market maker and originator.
2024 – Real Estate Reimagined:
PropTech, Personified on Rainey Street
In 2024, we wanted to take PropTech beyond theory and into real-world personalization—showing how PropTech is not just about big developments and major investors, but how it directly impacts small and medium-sized businesses (SMBs).
To achieve this, we partnered with a local SMB and transformed their space, demonstrating how PropTech can unlock hidden revenue opportunities. Our goal was to bring PropTech to life—not just as an industry concept, but as a practical tool that businesses can use to optimize underutilized spaces and increase profitability.
We showed SMB owners how they leave money on the table by overlooking or misusing their physical spaces—similar to how Airbnb transformed the short-term rental market by helping homeowners monetize unused residential space.
By reimagining and repurposing both underutilized and unutilized spaces, The PropTech House™️ proved that every square foot has potential—and that the future of real estate is not just about new developments, but about maximizing what already exists.
The intimate display was a hit—by design. Unlike large-scale conferences held in rented halls, we intentionally created a high-impact, immersive experience that allowed attendees to witness PropTech in action, up close. The energy, engagement, and real-world demonstration proved that true innovation doesn’t need a convention center—it needs vision.
The PropTech House™️: Today
A Market Maker & Innovator
From the very beginning, The PropTech House™️ has set the standard—bringing the PropTech conversation to Austin during SXSW, revitalizing the PropTech experience, and creating a space for bold ideas to thrive.
We didn’t just join the conversation—we started it. We built a platform where real estate and technology leaders come together to drive real change, forge meaningful partnerships, and explore what’s next.
The PropTech House™️ is more than an event, experience, and education hub—it’s a market maker and an innovation hub. As PropTech continues to evolve, we remain at the forefront, shaping the future, driving impact, and defining what’s possible.